Boladale Onibudo

Public Relations & Digital Marketing Specialist

LinkedIn

About

Passionate Mass Communication student with dual expertise in digital marketing and journalism, currently pursuing a Bachelor's degree. Proven ability to develop and implement digital campaigns, create SEO-optimized content, and manage social media, driving engagement and brand visibility. Eager to leverage strong research, writing, and communication skills to contribute to impactful public relations and media initiatives.

Work Experience

Digital Marketing Intern

Exemplar Projects Group

Jul 2024 - Oct 2024

Lagos State, Lagos, NG

Contributed to the development and implementation of digital marketing campaigns, enhancing online presence and engagement.

  • Developed and executed digital marketing campaigns, gaining proficiency in social media management, SEO, and content creation.
  • Created and scheduled diverse content posts, optimizing for platform best practices and analyzing engagement metrics to inform strategy.
  • Utilized data-driven insights from engagement metrics to refine content and campaign performance, improving outreach effectiveness.

Digital Content Intern (SEO Writing, Video Editing, Social Media)

Eltron Digital Systems

Jul 2024 - Oct 2024

Lagos, Lagos State, NG

Managed digital content creation, including SEO-optimized articles, video editing, and social media management for enhanced online visibility.

  • Researched and authored SEO-optimized articles and blog posts, contributing to increased organic search visibility and website traffic.
  • Edited and optimized video content for social media and website platforms, enhancing visual appeal and audience engagement.
  • Managed comprehensive social media accounts, including content scheduling, community engagement, and performance analysis to grow online presence.

Internshala Student Partner program

Internshala

May 2024 - Jun 2024

Promoted Internshala initiatives, motivating students and participating in branding campaigns to enhance career opportunities.

  • Motivated students to enroll in online Internshala Trainings, contributing to their skill development and career readiness.
  • Promoted Internshala campaigns within the college community, connecting peers with relevant internship and job opportunities.
  • Contributed to social media branding campaigns, enhancing brand communication and reach within the student demographic.

Intern

The Nation Nigeria

Sep 2023 - Sep 2023

Mushin, Lagos State, NG

Gained hands-on experience in journalism, contributing to news articles and multimedia content creation within a fast-paced newsroom.

  • Conducted thorough research and contributed to news articles, supporting daily editorial operations and content production.
  • Supported editorial and social media teams, assisting with content dissemination and audience engagement strategies.
  • Engaged in multimedia content creation, developing practical skills in digital storytelling and newsroom operations.

Education

Mass Communication/Media Studies

Caleb University Lagos

Oct 2022 - Aug 2025

Lagos, Lagos State, NG

Volunteer

Campus Ambassador

Cowrywise

May 2023 - May 2023

Educated and empowered peers on financial literacy through workshops and community engagement initiatives.

  • Promoted financial literacy through engaging workshops, webinars, and events, educating peers on personal finance, investing, and savings.
  • Shared valuable insights on financial strategies, empowering students to take control of their financial futures.
  • Acted as a liaison between Cowrywise and the university community, fostering a financially savvy student network through collaborative efforts.

Certificates

The Nuts and Bolts of Public Relations

Coursera

Oct 2023

Microsoft Office Specialist: Microsoft PowerPoint 2016

Microsoft

Jun 2023

Languages

English

Skills

Digital Marketing & Communication

  • Digital Marketing
  • Content Development
  • Content Management
  • Social Media Management
  • SEO Copywriting
  • Press Releases
  • Pitching Stories
  • Communication
  • Speech Communications
  • Presentation Skills
  • Multimedia Storytelling

Journalism & Media Production

  • News Writing
  • Research Skills
  • Report Writing
  • Video Editing
  • Journalism
  • Newsroom Operations

Technical & Analytical Skills

  • Analytical Skills
  • Algorithmic Thinking
  • Microsoft PowerPoint
  • Slide Master
  • Python (Programming Language)

Soft Skills

  • Multitasking
  • Deadline-Oriented Work
  • Collaboration
  • Problem-Solving